AI Business recently spoke to David Schatsky, Head of the Trend-Sensing Program for the Deloitte US Innovation team, based in New York.
Having spoken to thought-leaders at PwC and EY, we were keen to hear David’s perspective from another of the ‘Big Four’ consulting firms in a space where AI has the potential to have a profound and far-reaching impact.
As a researcher and published author on cognitive technologies and emerging trends in business, David is also a thought-leader on AI in the enterprise as a whole, and will be speaking at The AI Summit in San Francisco on 28-29 September. 
In a field that is moving so quickly, we were particularly interested to get his thoughts on the current status of AI in business ahead of the event.


david schatsky deloitte

David Schatsky of Deloitte

We began by discussing the broad impact that AI will have on the enterprise landscape. David points out that the impact and commercial success of AI is already being felt – both on a consumer level and a business user level:

“AI technologies are already helping businesses create products that are more appealing and functional – for both consumers and business users – with natural and simplified user interfaces and more automated and insightful behaviour. And they are helping companies gain insight into new questions by facilitating powerful analyses that are not possible or practical with conventional technologies.


Clearly AI has the power to unlock new possibilities. But as well as greater insight, David draws upon the practical advantages of implementing AI.

“These technologies are helping businesses automate internal processes to reduce costs, increase speed, quality, and effectiveness”, he says.


Of course, there are a number of challenges to AI adoption in the enterprise. David thinks about these challenges in an interesting, simplified way.

“AI technologies are sets of capabilities, and it takes time to develop the insight and experience needed to know what kinds of problems those capabilities are well suited for. Machine learning in particular is a big domain in itself. Businesses need to learn what kinds of problems can be solved with machine learning. Sometimes this involves acquiring, managing, and curating data in new ways”.


Thinking about the impact of AI in the professional services sector, David sees it as “no different” to any other:

 “All businesses should look at these technologies as tools that can help them improve the way they do business and also empower them to enter new business areas. Professional services is no different. The field has lots of opportunities to employ cognitive technologies to help us provide increasingly valuable services to clients in all industries”.


David explains that, at Deloitte specifically, the use of AI works in two ways: “Our firm is applying these technologies internally – to enhance how we serve clients – as well in solutions we build for clients”.

And looking ahead to the future, David is assured that “the use of these technologies will only grow.”


David will be speaking at The AI Summit in San Francisco on 28-29 September. To find out more, and to join hundreds of CxOs from the world’s leading enterprises at the event, visit:


AI Summit San Fran print screen


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Feature image credit: Flickr