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Most Read: AI Tops List of Most Important Technologies of 2025; Data Privacy and the Role of AI
Also inside, Apple launches first set of AI features for iPhone, iPad, Mac, the growing threat of deepfakes and bots to Election Integrity and more
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Here are the most-read stories on AI Business this week.
AI Tops List of Most Important Technologies of 2025
AI, including predictive and generative AI, machine learning and natural language processing, has been ranked as likely to be the most important technology of 2025 in a global survey of technologists.
The study by IEEE, the world’s largest technical professional organization, surveyed 355 technology leaders, including CIOs, CTOs, and IT directors, in Brazil, China, India, the U.K. and U.S.
When asked to select the top three areas of technology that will be most important in 2025 from more than a dozen areas, respondents overwhelmingly ranked AI first (58%) marking the second consecutive year they have done so.
Cloud computing (26%) and robotics (24%) ranked second and third, respectively.
Find out what other tech made the list
Data Privacy and the Role of AI
With AI proving to be the buzzword of 2024, many discussions have focused on adopting generative AI and AI governance. However, focusing on these topics alone risks overlooking a key first step: Establishing a robust data management strategy. The use of AI can both solve and create challenges for the businesses that embrace it. To prepare for potential roadblocks, corporations should ensure that data is handled in compliance with industry expectations.
Ironically, these data management issues can be addressed by AI itself. Through machine learning and advanced analytics, AI can identify and protect personal data across a broad range of file types, including audio, video and image data. This dual role of AI highlights its importance during the data management processes, ensuring that businesses can maintain data integrity while exploring new capabilities.
Businesses hold the core responsibility of safeguarding customer data. This responsibility goes beyond complying with data protection regulations and includes the ethical obligation to protect customer privacy.
Apple Launches First Set of AI Features for iPhone, iPad, Mac
A month and a half after announcing it was bringing artificial intelligence to its product line, Apple announced this week the rollout of the first set of Apple Intelligence features for iPhone, iPad and Mac users.
The company’s Apple Intelligence will power the new models with an “easy-to-use personal intelligence system that understands personal context to deliver intelligence that is helpful and relevant while protecting user privacy,” according to an Apple statement.
iPhone, iPad and Mac users can access the Apple Intelligence features through a free software update with the release of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1.
The company said Apple Intelligence would harness the power of Apple’s silicon servers to understand and create language and images, streamline actions across apps and use personal context to simplify and speed up everyday tasks while ensuring user privacy and security.
Deepfakes and Bots: The Growing Threat to Election Integrity in 2024
As AI-powered disinformation rises ahead of the U.S. presidential election, the need for secure identity verification is becoming crucial to resisting the influence of deepfakes and bot-driven campaigns.
The threat posed by deepfakes is more pressing than ever, making it a far bigger concern for this election’s integrity than previous elections. Deepfakes, hyper-realistic manipulated videos and endorsements generated using artificial intelligence have evolved into a potent tool to sway public opinion.
While most deepfakes and bot accounts can be easy to discern, some are nearly impossible to tell apart, raising fears of their potential to mislead voters and sow further discord in an already polarized political environment.
Deepfakes and bots are used in increasingly sophisticated ways in politics. Recent elections worldwide have already seen the use of AI-generated media to undermine political opponents and the 2024 U.S. election cycle appears to be following suit.
Discover what election deepfakes have emerged
AI-Powered Smart Glasses Launched to Assist Dementia Patients
A new AI-powered large language model (LLM) to assist dementia and Alzheimer’s patients in their daily lives has been launched by CareYaya Health Technologies.
The technology, called MedaCareLLM, integrates with smart glasses using video data and facial and object recognition to offer “life-changing” real-time assistance, said the company.
As patients wear the smart glasses, the AI can identify familiar faces, that recognition is then converted into a “prompt” for that specific person, delivered directly into the wearer’s ear through a bone-conduction earphone or hearing aid.
This can support patients struggling with memory loss, confusion and embarrassment when recalling family members and friends, said CareYaya.
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