Forrester CEO: Lessons for Executives to Implement AI Successfully
The research firm kicked off its annual technology summit in Austin with advice for companies now in a race to adopt GenAI and other artificial intelligence tools
George Colony’s enthusiasm for GenAI was clear at Forrester’s Technology & Innovation Summit North America - and he believes the technology will tear down barriers between customers and companies.
Colony, Forrester’s chief executive officer and chairman of the board, said the company is doubling down on its call for clients to adopt GenAI and has added its own GenAI tool to the mix: Izola, which was demoed in the event’s floor show. The events speakers focused on three main GenAI-focused themes: AIOps (a newer term to describe the tools to monitor and observe AI performance), high-performance IT and AI computing.
Colony, who last year created buzz when he predicted GenAI would bring about the end of the World Wide Web, said executives need to identify multiple AI implementation strategies. He used his own experience as an executive shepherding in new AI programs to Forrester over a very short period.
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