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June 28, 2023
Three-quarters of AI apps on the Apple App Store share users' data with third parties according to a new study published by Home Security Heroes.
Among the worst offenders are Google Assistant and its edtech app Socratic, which shares 35.71% of users’ data with third parties. This includes data such as browsing history, contact info, identifiers, location and search history.
On average, AI apps tracked 18% of users’ data for advertising benefits, while 54% of apps track their users' data for advertising and marketing.
Out of 159 apps investigated, 64% were found to track users’ personal data for their own marketing benefits.
Home Security Heroes labeled Brainly, a math-solving application, as the AI app that monitored the largest percentage of users' personal data, at 42.86%. Brainly shares that crown with the image generation tool Photoleap.
Following closely behind are two apps from Google: Socratic and Google Assistant — these, as well as DaVinci and Facetune, all track 35.71% of users’ data.
Productivity apps were found to be the most data-hungry and include Google Assistant as well as conversational apps such as Chat AI, the likes of which have started to inundate the App Store in the wake of ChatGPT’s immense popularity.
Education apps, including Brainly and Socratic, were the second most data-hungry.
The data also shows that some AI apps refuse to track user data.
Health and fitness apps were found to be the least data-hungry category investigated.
Credit: Home Security Heroes
Ben Wodecki is the Jr. Editor of AI Business, covering a wide range of AI content. Ben joined the team in March 2021 as assistant editor and was promoted to Jr. Editor. He has written for The New Statesman, Intellectual Property Magazine, and The Telegraph India, among others. He holds an MSc in Digital Journalism from Middlesex University.
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