Beyond ChatGPT: What Does it Take to Create Real CX AI?

Now that generative AI has become a household term thanks to ChatGPT, one thing is clear: The benefits of generative AI for CX are wide ranging and transformative.

But what makes CX AI work – and what sets it apart from other generative AI? What makes it either fail or live up to its potential?

June 5, 2024

1 Hr View

Date: Jun 5, 2024

Time: 11:00 EDT

Duration: 1 Hr

Join Catherine Forino (Senior Product Marketing Manager, Digital & AI Solutions, NICE) for a look at what it takes to create real CX AI. We will explore the tech driving CX transformation, cover the right way to implement CX AI, and equip you with the information you need to be your organization’s CX AI expert.

You will learn:

  • About the underlying technology of CX AI in an intuitive, accessible way

  • The importance of purpose-built AI vs generic generative AI

  • How to avoid common mistakes made when implementing AI for CX

  • Why effective AI needs good knowledge management 

Catherine Forino
Senior Product Marketing Manager, Digital & AI Solutions
Catherine is the Senior Product Marketing Manager for Digital & AI at NICE. She has a passion for learning the ins and outs of products and understanding customer's needs. Having started her career in sales, Catherine understands how important quality product positioning, messaging, and marketing assets are to both customers and sales. Catherine is responsible for developing these and various other marketing and sales assets for the Digital & AI product portfolio. 
Michael Krieger
AI Business

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