AI Business is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

Bartending robot makes drinks, socializes with customers

Article ImageHumanoid robot personalizes its conversation for regular customers.

Researchers from the University of Naples have developed a new interactive robotic system specifically designed for bartending — complete with social interaction.

Dubbed Bartending Robot for Interactive Long Lasting Operations (BRILLO), the humanoid robot features two arms for mixing and serving drinks, a monitor face that shows different facial expressions and social skills to replicate the kind of interactions typically seen between customer and bartender.

The new system meets a growing demand for social robots, which not only efficiently work to mimic a human’s job but are also capable of offering social stimulation and interaction. However, developing realistic means of achieving this typically proves challenging, and other examples of bartending robots ignore this aspect entirely. 

According to the research team, an effective robotic bartender should not only be able to speak with customers but remember certain interactions and faces to personalize conversations with regular clients. 

In a research paper, the authors wrote that "providing personalised natural interaction while accessing its services is of paramount importance for increasing users’ engagement and, consequently, their loyalty." 

To achieve this, BRILLO comes with a microphone, speaker and camera fitted into its body to monitor and identify customers’ expressions and body language, allowing it to offer appropriate responses and build rapport, as well as recognize what mood they’re in. 

The bartending application is, however, only a small aspect of what a robot with these kinds of social capabilities could offer. Personalization of this kind could be applied to robotic assistants in all environments to ease the human-robot interaction and improve human acceptance of these robotic offerings.

The team has successfully tested a prototype of BRILLO in an experimental setting, with plans to conduct further tests in a real-world environment to confirm the efficacy of the design. 

Trending Stories
All Upcoming Events

Upcoming Webinars

More Webinars

Latest Videos

More videos


More EBooks

Research Reports

More Research Reports
AI Knowledge Hub

AI for Everything Series

David Hardoon explaining recent developments in Data Science and AI

Author of Getting Started with Business Analytics: Insightful Decision-Making and the forthcoming book, Creating a Data Culture: Failing to Succeed

AI Knowledge Hub

Newsletter Sign Up

Sign Up